Privacy Policy

Who is responsible

Solve Trend is a digital marketing and software studio in Stratford, Prince Edward Island, Canada, run by Promit Das.

Our privacy officer is Promit Das, Founder, at hello@solvetrend.com. Write to that address for any question, request or complaint about your personal information.

What we collect

What you send us. The contact form asks for your name, email, phone number and the service you're interested in, and optionally your budget and project details. The careers form asks for your name, email, phone, location, experience level, any links you share and your resume.

Newsletter and playbooks. If you sign up for our newsletter or buy a playbook, we keep your email address, when and where on the site you confirmed, and whether you are subscribed. Card payments are handled by Stripe; we never see your card number.

How you found us. When you send an enquiry, it includes how you arrived (for example a Google search, an ad, a link from another site or a campaign tag in the link), the page you first landed on, the pages you looked at during that visit and roughly how long you spent. Ad click IDs are reduced to the platform name and referring sites to a domain name. Without your analytics consent this is held only in your browser's memory for the visit and goes nowhere unless you submit the form. With it, the source of your first visit is also kept in your browser for 90 days.

Analytics and advertising, only with your consent. If you opt in, Google Analytics, Microsoft Clarity and, where we run ads, the Meta Pixel and LinkedIn Insight Tag collect information about your device, browser, approximate location (from your IP address), pages viewed, clicks, scrolling and the ad or link that brought you. Clarity can record how pages are used, with everything typed into forms masked before it leaves your browser.

Cookieless visit counts. We may count page views with Cloudflare Web Analytics, which sets no cookies and does not identify you.

Security logs. Our hosting and network providers automatically log technical data such as IP addresses and request times to keep the site running and protect it from abuse.

Why we use it

To send the newsletter you asked for, only after you confirm your email, with a one-click unsubscribe in every issue. To deliver playbooks you buy or download.

To reply to your enquiry, discuss and deliver work, and follow up about our services. To consider job applications. To understand which pages, searches, ads and campaigns bring in useful enquiries, so we can improve the site and spend our marketing budget well. To keep the site secure.

We don't sell your personal information, use it to make automated decisions about you, or build profiles for anyone else.

Cookies and your choices

Optional cookies are off until you turn them on. On your first visit we ask, and Reject all is as easy as Accept all. You can change your mind at any time with the Cookie settings link in the footer or the button below. We honour Global Privacy Control signals as a no to advertising.

Every cookie we use, with its purpose and lifetime, is listed in our cookie policy at solvetrend.com/cookies.

Who else handles it

We share information only with providers that help us run the business, and only what they need: Resend delivers form submissions to our inbox and sends the newsletter and its subscriber list; Stripe processes playbook payments; Notion stores enquiries as leads we follow up on; Railway hosts the website; Cloudflare runs our network, security and cookieless analytics; Microsoft 365 hosts our email. If you opt in: Google (Analytics), Microsoft (Clarity), Meta (Pixel) and LinkedIn (Insight Tag).

We may also disclose information when the law requires it.

Where it's stored

Most of these providers store and process data outside Canada, mainly in the United States. While it is there, it is protected by contract and by the provider's own safeguards, but it may be accessed by courts, law enforcement and national security authorities of that country under its laws.

How long we keep it

Enquiries: up to two years after our last conversation, or for as long as you're a client plus the period tax and business records require. Job applications: up to 12 months, then deleted; they are never stored in a database. Google Analytics data: 14 months. Clarity recordings: about 30 days. Your cookie choice: six months, then we ask again.

We protect information with access controls and reputable providers, but no method of transmission over the internet is completely secure.

Your rights

You can ask to see the personal information we hold about you, have it corrected, or have it deleted where we don't need to keep it. You can withdraw consent at any time, which won't affect anything done before. Email the privacy officer and we'll reply within 30 days.

If you're not satisfied with our answer, you can complain to the Office of the Privacy Commissioner of Canada at priv.gc.ca. If you live in Quebec, you can also contact the Commission d'accès à l'information du Québec.

Changes

When we change how we collect or use information, we update this page and the date at the top. If a change affects optional cookies, we ask for your consent again.